DNA My Dog

People love their dogs. Really love their dogs. They're like their kids. They want nothing but the best for them and to meet their every need. But how do they figure out what those are when they don't speak dog?

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Enter DNA My Dog. They use canine genetic science to help pet parents deepen their bonds and better understand their pups. Taking inspiration from DNA sequencing, we developed a rebrand that balanced the credibility of DNA science with the playfulness of pups.